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Brand Strategy


The 5 Marketing Moves Every Small Business Should Make in Year 3
By year three, most small businesses are standing on solid ground.You’ve survived the messy startup phase, built a steady client base, and learned what works (and what really doesn’t). Now comes the next challenge — turning stability into growth. This is the moment where your marketing has to evolve from “getting by” to getting ahead. Here are five clarity-first moves every small business should make once they hit year three. Get Clear on Your Story (Clarity Over Complexity)
Oct 133 min read


Marketing Project Prioritization: How to Prioritize When Everything Feels Urgent
Because not everything can be priority #1. If you’re leading or working inside an in-house marketing team, you’ve probably felt it: Every...
Apr 144 min read


Startup Checklist: Thinking About Starting a Business? Start Here.
The checklist every founder needs before launching. If you’ve got a business idea—or even just a gut feeling that you want to build...
Apr 113 min read


How to Modernize Your Brand Without Losing Your Roots
See How: July Grey recently helped Marcia Fletcher rebrand to Thread & Timber Change doesn’t have to mean losing what made you great. If...
Apr 46 min read
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